Tasks to achieve the goal

• 1

  Сonducting a clear audit

  To understand the state of business before my work and the activities I need to do to reach the set goal, I analyzed paid ads traffic and marketing plan.
• 2

  Making an action strategy

  Following an in-depth analysis, I began to develop a plan that included the use of marketing and analytics tools and a range of activities. This strategy was created to help achieve the desired goals.
• 3

  Evaluation of expected effectiveness

  Predicting KPI allows to understand the effectiveness of the developed strategy. I set KPIs based on the defined activities and chosen tools.
• 4

  Implementing the strategy

  After the account’s analysis and the development of strategy, I conducted various activities to achieve the set goal. I also used different marketing tools for increasing the effectiveness of my work.